Launching a Startup at SXSW 2015 Part 1
We were thrilled to work with StockUnlimited this year as they launched their new startup at SXSW 2015. Launching a startup at SXSW is no small feat and we were very happy with the way the trade show booth and launch party turned out.
Our first event was the SXSW Interactive Trade Show where we had a great 20x20 booth space. The booth design focused on StockUnlimited's clean, fresh and vibrant branding style while also showing off their stock vector artwork services. The main goal was to make the booth approachable and layout was designed with that purpose. The result was having a space that was easy for our staff and brand ambassador team to manage but attractive enough that attendees wanted to stop and learn about the company's new product.
The biggest hit of the booth was definitely our two artists Zach Martin and Nikki Ward. They drew over 300 portraits of attendees during the run of the trade show! This was not only a great promo giveaway item but an interactive element that drew the crowds to the booth and allowed our sales team to talk up the brand, product and launch party.
We had such a great time working on this trade show booth during SXSW! Check back in next week for our blog on hosting the perfect SXSW launch party! Thank you Lisa Hause from Waterloo Studios for the fantastic photos.
SXSW 2016 is only a year away and if you want a team to help you launch your startup or just perfect your SXSW presence we are the event planning agency for you. Send an email to firstname.lastname@example.org today!